Beauty High Point Sdn. Bhd., a leader in the beauty industry for over 40 years, is set to make a significant impact at this year’s beautyexpo & Cosmobeauté Malaysia (BECBM) in October. Since its establishment in 2012, the company has become a trusted partner for professional aestheticians across Malaysia, providing top-quality skincare products to beauty salons, spas, and skin specialist centers. Their expertise extends beyond salons, as they also cater to exclusive pharmacies with a carefully curated selection of premium skincare solutions.

As the exclusive distributor of world-renowned brands like Jyunka, Maria Galland, Filorga, and Inspira:Cosmetics, and a network of over 100 aesthetic salons, spas, and pharmacies, Beauty High Point is committed to enhancing the beauty industry for both professionals and clients. At this year’s BECBM, the company is poised to showcase its dedication to excellence, offering insights into cutting-edge products and techniques that promise to elevate the beauty experience. Read our interview with Beauty High Point down below to learn the exciting things they have in store for the expo.

Our Interview with Beauty High Point Sdn. Bhd.

As one of the exhibitors, what excites you most about participating in beautyexpo & Cosmobeauté Malaysia 2024, and what are your expectations for this year’s event?

beauty high point

Participating in beautyexpo & Cosmobeauté Malaysia 2024 excites us because it offers a premier platform to showcase our innovations and connect with industry leaders and beauty enthusiasts from across the region. Our expectations for this year’s event include building new partnerships, gaining valuable insights into market trends, and enhancing our brand’s presence in the Malaysian beauty landscape. We’re particularly looking forward to engaging with a diverse audience and receiving feedback on our latest offerings.

Can you tell us about the latest products or services that you’re showcasing here? What sets your brand apart from other exhibitors at the expo, and are there any new products or services you plan to launch or highlight?

This year, we’re excited to showcase our new brand, which features professional medical-grade products from Spain, setting us apart from other skincare brands. At the expo, we’ll be highlighting FUSION MESO, which we believe will complete the missing puzzle in professional beauty salons.

What are your main objectives for participating in beautyexpo & Cosmobeauté Malaysia 2024, and how do you think it will impact your brand’s growth and visibility in the beauty industry?

Our main objectives for participating in beautyexpo & Cosmobeauté Malaysia 2024 include increasing brand visibility, establishing connections with key industry stakeholders, and gaining insights into consumer preferences and market dynamics. We believe that the exposure and networking opportunities provided by this event will significantly contribute to our brand’s growth and help us strengthen our position in the beauty industry.

Sustainability is becoming increasingly important in today’s market. How’s your brand adapting to this trend, and what steps are you implementing to ensure eco-friendly practices and responsible sourcing?

Sustainability is a core value for our brands. The brands are all adapting to this trend by adopting eco-friendly packaging, using responsibly sourced ingredients, and implementing energy-efficient practices in their production.

As the beauty industry continues to evolve, what are some of the key trends you believe will shape the Malaysian market in the near future? How is your brand planning to capitalize on these trends? Additionally, what unique strategies or activities are you implementing to stand out at BECBM 2024 and engage with attendees?

We believe that key trends shaping the Malaysian beauty market include technological advancements in beauty treatments and products. The brands we distribute are constantly upgrading their active ingredients and incorporating the latest technologies, enabling beauty solutions that are both simple and efficient.

To stand out at BECBM 2024, we will feature interactive demonstrations, introduce new brands and methodologies, launch exclusive products, and offer attractive promotions.

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