Koh Gen Do

Koh Gen Do is a skincare and makeup brand from Japan founded in 1986 by Japanese actress Ai Saotome. Ms Ai Saotome was concerned with her skin as she wore makeup for long hours on set. She designed a product line for that purpose to be worn on- and off-set that cares for the skin. Its products incorporate moisturising plant-based ingredients, Japanese skincare traditions and technology into skincare and makeup.

“Born in Tokyo and raised on movie sets around the world.”

Koh Gen Do supports many international films, and its products are used by many actresses on- and off-set. Its best-sellers are the Aua Foundation, the Cleansing Water and the Aqua Foundation Illuminator.