koh gen do in malaysia

Koh Gen Do is Finally Here In Malaysia

Categories : Makeup

Koh Gen Do finally arrives in Malaysia! The Japanese brand launched in Malaysia on the 4th October 2019 in Fahrenheit 88 Kuala Lumpur. The glitzy event includes a makeup demonstration by celebrity makeup artist Mr Gary Cheok. He demonstrates how to achieve the perfect base for makeup with Koh Gen Do products. The General Manager of Overseas Sales Development, Ms Yunje Jang, officiated the launch.

Koh Gen Do makeup products

Koh Gen Do is a skincare makeup brand, founded by Japanese actress Ms Ai Saotome over 30 years ago in 1986. Concerned with long hours of wearing makeup on set, Ms Saotome designed Koh Gen Do to deliver impact on and off-set. 

Like Ms Saotome, many famous actresses are users of the products. This includes Jessica Alba, who herself co-founded the Honest Company, a consumer goods company with an emphasis on safe products. Many actresses use the products on and off-set, as the brand is featured in many international films. With effective products, the brand supports the actresses’ crafts on camera.

Koh Gen Do incorporates Japanese skincare traditions and technology into skincare and makeup. It uses moisturizing plant-based ingredients and no added colourings, fragrances or petroleum-based mineral ingredients.

Koh Gen Do Best Sellers

Koh Gen Do’s top seller is the Aqua Foundation. A lightweight liquid foundation formulated with its “Gloss Fim Powder” to achieve long wear and breathable skin.

Cleansing water is a nourishing makeup remover infused with herbal extracts and thermal spring water.

The Aqua Foundation Illuminator instantly brightens the skin. It comes in two colours, white and sheer beige 

The Makeup Color Base designed to correct and illuminate the skin, providing a smooth base for your makeup.

koh gen do General Manager of Overseas Sales Development, Ms Yunje Jang and celebrity makeup artist Gary Cheok

International Presence

The beauty brand has expanded worldwide, including the following countries:

  • Japan
  • Korea
  • USA
  • Philippines
  • Australia
  • Hong Kong
  • Thailand
  • Taiwan
  • China
  • Malaysia

The products are available from:

  • PLAY UP in Fahrenheit 88 Kuala Lumpur
  • Hermo Online Shopping
  • Air Asia and Our Shop

For more information on the brand, click here.