The Lancôme Idôle House pop-up has returned with new fragrance and makeup releases, adding to the collection and marking the second edition of the pop-up this year.

Featuring a back-to-school theme, the Idôle House in Kuala Lumpur offers a playful yet immersive experience of the NEW IDÔLE POWER, the signature fragrance of Lancôme’s latest global ambassador, Olivia Rodrigo. Visitors can explore a world of exciting activities, get an exclusive glimpse of Olivia’s Music Room, and find the perfect Idôle scent for any occasion. Plus, don’t miss the chance to receive an Idôle Sampling Kit at the end of your journey!

The pop-up showcases the newly released Lancôme Idôle Power L’Eau De Parfum Intense, a fragrance that blends rich, velvety sandalwood with delicate rose petals, fusing floral and fruity nuances. Complementing this launch is the new Lip Idôle Squalane-12 Butterglow, designed for ultimate hydration and a luminous glow, available in 15 shades.

Idôle House is returning to the Ground Floor, Central Exchange Pop-Up at The Exchange TRX from 25 February to 30 March 2025. Open to the public, this beauty haven offers personalised makeup services and an immersive experience filled with Idôle makeup and fragrances — a dream destination for beauty enthusiasts.

The Lancôme Idôle House pop-up features different stations such as:

  • Station 1- Olivia’s Music Room: Channel your inner popstar with a physical photo momento
  • Station 2 – Shade Match your Foundation: Discover your Teint Idole Ultra Wear shade
  • Station 3 – Idôle Lab : Get to know the science behind our Idôle trio fragrances 
  • Station 4 – Congrats! You’re an Idôle: Redeem a lil’ graduation gift, from us to you

Additionally, with every purchase of the Idôle Power fragrance, visitors can personalise their experience by choosing a complimentary bag tag and an iron-on patch of their choice. Enjoy a variety of activities, including a Hair Tinsel makeover with Idôle-scented ribbons (1–2 March) with any purchase, Bottle Painting to personalise your Idôle fragrance bottle (8–9 March & 15–16 March) with the purchase of a 50ML or 100ML bottle, and a Paper Doll Caricature keepsake (22–23 March & 29–30 March) with any purchase.  

Register to visit the Lancôme Idôle House here. Lancôme Idôle Power L’Eau De Parfum Intense will be available on 3rd March at all physical Lancôme boutiques/counters, on Lancome.com.my for RM325 (25ml), RM480 (50ml), and RM700 (100ml).  From now until 31st May, customers can visit any Lancôme boutique/counter to redeem a complimentary sample, taking the first step toward embracing inner strength.  

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