Hugo Boss AG is a luxury German fashion and lifestyle house, founded in 1924 by Hugo Ferdinand Boss. It only produces quality products of the highest standards. It focuses on using materials that are long-lasting while constantly improving and redefining luxury quality. It offers numerous products in menswear, womenswear, kids wear, eyewear, watches, and fragrances.

Hugo Boss produces scents in conjunction with one of the world’s most respected brands, Procter & Gamble Prestige. This is P&G’s fine fragrance and cosmetics division. The first fragrance was Boss Number One for men, launched in 1985. Today, it has more than a hundred fragrances in its collection.