If there’s an ideal way to kick off the new year, it’s by catching up on the hottest tea regarding the latest makeup trends. In the ever-evolving world of makeup kaleidoscopes, this year is poised to be grander than ever. The forecast is in, and beauty enthusiasts can anticipate a nostalgic journey back to 2010, with highlighters emerging as the go-to tool, Y2K ombré lips, and draping flush inspired by AI. Take a glimpse at the most significant makeup trends that will undoubtedly dominate 2024. Scroll down and make sure to bookmark this page.

The Hottest Makeup Trends in 2024 That You Ought to Know

1. Skin à la Glazed Donut

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While the term “glazed donut skin” has been trending for a while, we’ve taken it up a notch with an all-over highlighter. This year, the focus is on achieving a natural, radiant complexion that radiates confidence. The key to attaining this look is to use a liquid or cream-based highlighter and apply it religiously to the highest points of your facial features, such as cheekbones and brow bones. Additionally, you can skip the bronzer and opt for highlighter to sculpt your face. Our suggestion is to choose a highlighter with deeper hues and a matte finish for that extra oomph!

2. 90s Ombré Pout

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The resurgence of Y2K makeup trends has swept the internet and has even been showcased by your favourite celebrities. If you’re seeking a significant style overhaul, ombré lips stand out as one of the prominent makeup trends in 2024. This contemporary variation, inspired by boldly outlined lips, accentuates natural lip colours through the use of two lipstick shades from the same family range. Be sure to complete the look with a finishing touch of lip liner.

3. Electric Blue

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If there’s a colour bound to trend this year, it has to be vibrant blue, as evidenced by Pinterest. What better way to draw inspiration than from the 60s with its timeless eyeshadow makeup looks? For those feeling bolder, accentuating the eyes with graphic liners or gem embellishments is a stylish choice. Think Euphoria!

4. E-girl Blush

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Blush draping is the next skill you need to master to stay ahead in the beauty game. Honestly, who can resist an ethereal look with an all-over blush effect? Rather than using the usual technique, elevate your makeup game by applying blush across the temple in a C motion for that AI-like machine girl look.

5. Undone Brows 

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From super-thin to feathery brows, trends have been constantly changing. Fortunately, the makeup trends in 2024 signal a shift towards naturally groomed brows with a soft finish. Contrary to the popular style of achieving perfectly shaped and filled brows, it’s all about embracing a natural look without going overboard. With just a quick fill and brow mascara, you can effortlessly recreate this minimalist trend.

6. Goth-it Look

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Feeling bored with the common makeup looks? It’s time to channel your inner dark side with gothic beauty. Whether you want to enhance your lips with dark lipsticks or don spidery lashes that will make everyone’s hearts flutter, it’s entirely up to you. The foolproof combination that could never go wrong includes smudged liner, 90s brows, and blackberry lips.

7. Foodie Bites 

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The makeup trends have predominantly embraced a monochromatic theme, drawing inspiration from foods and beverages. As delightful as it sounds, it is predicted that we’ll be witnessing even more variations, beyond the strawberry girl, latte makeup, and matcha eyes.

8. Natural Fluttery Lashes

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Is it just us, or do people seem more laid-back this year? The imminent shift toward a healthier appearance has led individuals to prioritise the beloved no-makeup but makeup looks. The secret to achieving this? Invest in a volumizing mascara and a primer mascara that provide lift-boosting effects in just a few quick coats. Our advice: ditch your falsies, ladies!

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